• Independent theatre makers & multi-hyphenates

• Early-career producers making or licensing their own work

• Fringe and festival artists working with tight timelines and limited resources

• Theatre companies and festivals looking to support self-producing artists

• Theatre Fans curious about what it actually takes to make a show happen

• Accidental Producers who looked around and realized, “Oh shit, I guess I’m in charge”

It is:

• A practical, experience-based producing toolkit

• Built around real world independent theatre scenarios (four-walling, co-productions, fringe festivals, etc.)

• Focused on decision making, planning, and execution

• Designed for artists & producers without big budgets, insider access, or institutional backing

It’s not:

• A magic formula for success

• A replacement for artistic taste or collaboration

• A one size fits all checklist

• A guarantee that a show will be easy or profitable

The goal isn’t to tell you what show to make.
The goal is to help you actually make the one you’re already trying to make.

I send you a personalized Google Drive folder stuffed with everything you need to make your own show: guides, templates, checklists, pro hacks, the works. Some tools might feel too basic for you. Others might feel way too advanced. That’s on purpose. You’re not here to do it all, you’re here to get your damn show up.

You work through it at your own pace, using the tools to plan, fund, produce, and pull off your project. Because it’s hosted on Google Drive, you always have the latest version. I can drop in updated tools, extra resources, and improvements based on your feedback. No re-downloading, no lost files.

On the other side? A real-ass show with your name on it.

Not exactly! This is about producing a show, not writing one. That said, a lot of the tools inside will help you work with scripts, collaborators, and ideas once they exist IRL. And if folks dig this particular toolkit, maybe one day we’ll cook up a “Make the Damn Script” companion guide.

Nah. There’s no secret formula, no “10x your audience in 2 weeks” BS, and definitely no passive income schemes. Just real tools, actual templates, and hard-earned knowledge from thousands of hours making shows happen. And these resources cost way less than a tech week Chipotle order!

Even better. This guide is built for weird. It’s modular on purpose: take what you need, leave what you don’t, and make it your own. Whether you're staging a one-person clown play in a storage unit or mounting an immersive musical in a bar, this toolkit is built to flex. No show is cookie-cutter, and neither is this toolkit.

I tested a bunch of fancy formats and shiny platforms, but in the end, nothing beat good ol’ Google Drive for actually getting-things-done. If you’re really producing a show, you don’t need a lecture, you need a system. Google Workspace is where I build and run all my own projects, so that’s where this kit lives too. And the platform is free to use!

Not yet! But if this one does alright, the plan is to roll out more for short films, digital series, and maybe even hyper-specific guides for things like Kickstarting projects.

If you’ve read the breakdowns, filled out the worksheets, maybe even screamed into a pillow (very cathartic, btw), but you’re still staring at your show like “uhhh… now what?” — I got you.

Shoot me an email at: hello@makethedamnshow.com